Social networks are here to stay and what better way than to include the top social network you use in your marketing by including social media icons on your new business card. There are as many social media icon sets as there are social networks and designers, and in every possible style, that will fit with the branding or design idea that you want reflected in your business card. ( No, not everything has gone online, there is still a viable print media industry and business cards are still a viable marketing tool.)
In a previous post Design Your New Business Card With Social Media Icons, I have been discussing the importance of including social media icons on your business cards. In addition, there is a greater interest in using QR codes in business card design so that people who receive your business card can just scan the bar code with the bar code software app on their phone and either follow the link to your website or upload your contact information into their phone’s contact software. I have not seen too many requests yet, but we will see what the future holds as more and more business owners become familiar with scanning software.
Just a note, the above design has a real QR code in case you were wondering and it is purely functional ( I tried it with my android phone) , it will lead you to Google’s api scanner article!
(Author’s Note: Since writing this article, QR codes are becoming wildly popular, so I have included researching resources for editable QR code generators services, so far the site that seems to be a reputable company with plenty of QR code services is QR Stuff.com which allows you to generate high resolution artwork files for a nominal cost.)
In a separate post Design Your New Business Card With Social Media Icons, I have suggested that more and more businesses are including social media icons on their business cards. Including these social icons of the social networks you most use, lets your prospective customer or client know that social networking is a communication tool that is part of your marketing mix.
This is one of my concept designs stored on my Photobucket design portfolio.
With the use of Twitter, Linked In, Facebook and other social media applications on the rise, small business owners are beginning to reconsider the traditional business card design and opting for designs that include their social media links. Some techie oriented entrepreneurs are even foregoing hard copy cardstock business cards altogether in favor of virtual business cards. Regardless of what you decide to choose it is advisable to include your social media links in your business card design especially if it is the way you market your business.
Even if you opt for the virtual card design, it still might be a good idea to have a basic hard copy version of your business card and consider including social media links in your business card or you can choose to have both.